Ethiopia is a country that is intricately knitted into the hearts of so many of Noonday's Ambassadors and customers. So many of them have adopted from, or are in the process of adopting from, Ethiopia, and we have always been proud to help support these adoptions by donating trunk show proceeds to cover adoption costs. Noonday began purchasing from a special group of artisans near Addis Ababa who are living with the stigma caused by their HIV positive status. Now, Noonday is not only helping bring orphans home to their forever families, but helping keep Ethiopian families together through sustainable employment, job training, and fair wages. We also strive to create awareness about the treatability of HIV in order to remove the stigma and help create a culture of understanding in our own country and beyond.